Nestlé Nutrition, a global company in the Nestlé Group, helps to enhance peoples’ lives through science-based nutrition products and services for consumer groups with specific nutritional needs. Our brands include Nestlé and Gerber maternal and infant nutrition, PowerBar and Musashi performance nutrition and Jenny Craig weight management.

We're Nestle. We are the world's leading food and beverage company that contributes to Thailand's economy, society and the environment. Join us in delivering our purpose of 'unlocking the power of food to enhance quality of life for everyone, today and for generations to come'.

Join us and be part of Nestlé to drive over 2,000 brands in 191 countries worldwide, if you;

• Love to analyze data
• Love numbers
• Love to deal with multiple stakeholders

POSITION SNAPSHOT

Location: Bangkok
Company: Nestle
Department: Commercial Development Team
Full-time
At least 5 years’ experience in FMCG Category Management

A DAY IN THE LIFE…

• To identify business opportunities based on Market & Category insight, leading category development in MT channels via Shopper Marketing activities.
• Gather market and category insights, analyze and translate data into information in order to develop channel plan (ICP) for MT (JBP) (across prioritized sub segment) based on internal sell in & sell out data and shopper data (i.e. Kantar, EGG data and Nielsen data)
• Develop a strong pipeline and the ideal fundamental setup in TH by collaborating with the category development manager to determine product assortment and picture of success per shop type.
• Build in depth undestanding of local shoppers, consumer and customers to create brand awareness and product visibility at store level in MT (i.e. in-store roadshow, shelf display and sampling).
• Create annual promotion plan and propose additional promotion to stimulate sales off-take and evaluate spending vs net sales to align with setting budgets.
• Provide market and internal business insight to develop pricing strategy across distribution channel.
• Communicate and work together with the sales team and the demand planner to provide bottom-up forecasts by channel and customer based on the BTL/ ATL activities plan.
• Responsible and accountable for end-to-end communication and operation flow in modern trade and traditional, as well as for traking progress, executing launch plans in store.
• Support the development of NPD Trade Launch materials suitable to the customers profile.
• Lead and Provide guidance and selling tools to PNA (brand promoters) and Merchandisers team when approaching shoppers 
  (i.e. incentive scheme, product training, shopper engagement tool)
• Ensure that strategies and plans are implemented at retailer level which deliver category growth based on consumer, shopper and customer insights. (Category Strategy implementation).
• Recommend and Develop actionable in-store solutions based on a clear understanding on shopper behavior within the Category.
• Establish clear promotional guidelines and continuously evaluate the effectiveness of our promotions.

ARE YOU A FIT?

• 5 years' experience in Trade Marketing/ Category Development and/or Marketing with Sales experience in FMCG is preferable
• Channel Analysis, POSM Development, field Activation
• Project management
• Multiple stakeholders management, internal-external, also in English
• Good command of English

*** ONLY SHORTLISTED CANDIDATES WILL BE NOTIFIED ***

Nestlé is 308,000 people strong and are driven by the purpose of enhancing the quality of life and contributing to a healthier future. With more than 91.4 billion CHF in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic international working environment with constant opportunities for development. Want to learn more? Visit us at www.nestle.com.