Key Responsibilities

• Customer & Account Management – Build and maintain strong relationships with key customers, understanding their business priorities and identifying opportunities for mutual growth. 
• Business Planning – Develop and execute customer/category business plans aligned with overall commercial objectives. 
• Sales & Negotiation – Lead customer selling and commercial negotiations to drive sales, distribution, and profitable growth.
• KPI Delivery – Own customer/category KPIs, including sales achievement, growth, distribution, cycle plan execution, and other commercial measures.
• Execution Excellence – Ensure customer plans, promotions, launches, and other commercial activities are executed effectively.
• Cross-Functional Collaboration – Work closely with Category/Commercial Development, Marketing, Supply Chain, and other internal teams to deliver customer and category initiatives.
• Customer Operations – Support effective order-to-cash execution and implement customer engagement strategies. 

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Management, or a related field.
• Relevant experience in Key Account Management, Modern Trade, Customer Development, Sales, or Commercial roles, preferably within FMCG.
• Strong experience in customer relationship management and commercial negotiations.
• Good understanding of sales fundamentals, customer/category planning, and commercial execution.
• Strong analytical and business acumen with the ability to translate data into actionable customer plans.
• Excellent communication, presentation, negotiation, and stakeholder management skills.
• Able to work effectively across different functions and manage multiple business priorities.