Senior Sales Officer
Senior Sales Officer
Job Title - Sales Officer
Function - Sales – General Trade
Location - Rajasthan
About the role
As the custodian of Nestlé business in the assigned territory, you will own sales delivery
end-to-end - ensuring product availability across relevant channels, planning and achieving
monthly/annual targets, building distribution capability, strengthening trade relationships,
executing activations/visibility programs, and coordinating cross-functionally to meet
overall sales objectives. You will report to the Area Sales Manager and be accountable for
timely feedback and the execution of all operational programs in your area.
Job Description (Key Responsibilities)
• Plan and achieve monthly and yearly sales targets; set monthly/quarterly/yearly targets
for each distributor in the region.
• Ensure product availability at all relevant channels through the distributor sales force
per company guidelines, drive redistribution value and volume targets.
• Build and enhance trade relations; drive continuous market development and addition
of new outlets for wider coverage.
• Own distribution setup and secondary sales force deployment; extend support for
implementation of all activities through the secondary sales network.
• Implement all trade/consumer activations and merchandising (visibility) programs with
timely, quality feedback as per guidelines.
• Ensure distributors’ compliance with roles and responsibilities; develop each
distributor profitably and execute sales/discount/trading terms as determined by the
company.
• Monitor and minimize bad-goods returns; track deliveries from distributors to
customers and ensure effective market coverage.
• Monitor distributor overheads and profitability (ROI); build strong business
relationships with distributors, trade, and key accounts in assigned territories.
• Produce accurate and timely market intelligence reports (competitor activity, price
changes, promotional support) and coordinate communication between the team and
distributor management.
• Lead people process for the secondary sales force - performance evaluations, training,
and cost optimization - while complying with all company policies, instructions, and
directives.
Qualifications
• Strong communication skills with poise and confidence.
• Analytical approach; flexible, resourceful, and innovative mindset to solve on-ground
challenges.
• Proven experience in FMCG/channel sales covering distributor handling, market
coverage expansion, and trade relationship management.
About Us
At Nestlé, our purpose is to shape a better and healthier world, inspire people to live
healthier lives, and deliver impact at a scale that truly makes a difference.
We believe in a diverse, supportive and collaborative culture one that encourages
innovation, embraces new ideas, and empowers individuals and teams to win. We’re driven
by people who are friendly, respectful and inspiring people who genuinely care about the
lives we touch every single day.
Diversity & Inclusion
At Nestlé, we are committed to building an inclusive workplace where everyone feels
respected, valued, and empowered to contribute. We celebrate diversity in all its forms
gender, culture, abilities, backgrounds and perspectives because we believe it makes us
stronger. We are dedicated to providing equal opportunities and creating an environment
where people can bring their authentic selves to work and thrive.
Job Title - Sales Officer
Function - Sales – General Trade
Location - Rajasthan
About the role
As the custodian of Nestlé business in the assigned territory, you will own sales delivery
end-to-end - ensuring product availability across relevant channels, planning and achieving
monthly/annual targets, building distribution capability, strengthening trade relationships,
executing activations/visibility programs, and coordinating cross-functionally to meet
overall sales objectives. You will report to the Area Sales Manager and be accountable for
timely feedback and the execution of all operational programs in your area.
Job Description (Key Responsibilities)
• Plan and achieve monthly and yearly sales targets; set monthly/quarterly/yearly targets
for each distributor in the region.
• Ensure product availability at all relevant channels through the distributor sales force
per company guidelines, drive redistribution value and volume targets.
• Build and enhance trade relations; drive continuous market development and addition
of new outlets for wider coverage.
• Own distribution setup and secondary sales force deployment; extend support for
implementation of all activities through the secondary sales network.
• Implement all trade/consumer activations and merchandising (visibility) programs with
timely, quality feedback as per guidelines.
• Ensure distributors’ compliance with roles and responsibilities; develop each
distributor profitably and execute sales/discount/trading terms as determined by the
company.
• Monitor and minimize bad-goods returns; track deliveries from distributors to
customers and ensure effective market coverage.
• Monitor distributor overheads and profitability (ROI); build strong business
relationships with distributors, trade, and key accounts in assigned territories.
• Produce accurate and timely market intelligence reports (competitor activity, price
changes, promotional support) and coordinate communication between the team and
distributor management.
• Lead people process for the secondary sales force - performance evaluations, training,
and cost optimization - while complying with all company policies, instructions, and
directives.
Qualifications
• Strong communication skills with poise and confidence.
• Analytical approach; flexible, resourceful, and innovative mindset to solve on-ground
challenges.
• Proven experience in FMCG/channel sales covering distributor handling, market
coverage expansion, and trade relationship management.
About Us
At Nestlé, our purpose is to shape a better and healthier world, inspire people to live
healthier lives, and deliver impact at a scale that truly makes a difference.
We believe in a diverse, supportive and collaborative culture one that encourages
innovation, embraces new ideas, and empowers individuals and teams to win. We’re driven
by people who are friendly, respectful and inspiring people who genuinely care about the
lives we touch every single day.
Diversity & Inclusion
At Nestlé, we are committed to building an inclusive workplace where everyone feels
respected, valued, and empowered to contribute. We celebrate diversity in all its forms
gender, culture, abilities, backgrounds and perspectives because we believe it makes us
stronger. We are dedicated to providing equal opportunities and creating an environment
where people can bring their authentic selves to work and thrive.
Gurugram, IN
Gurugram, IN