Consumer and Market Insights Analyst

Position Snapshot

Location: Lisbon/Braga (Portugal)
Company: Nestlé Business Services (NBS)
Full-time/Hybrid Work – 2 days per week at the office (aligned with our current Policy)
Fluent in English

About us

Nestlé Business Services (NBS) is at the heart of the Nestlé Group. We provide Supply Chain, Financial, HR, Digital & Social Media, CRM and Consumer Engagement services to enable Nestlé to engage with millions of consumers worldwide. We are a multicultural and diverse team of professionals. We are passionate about digital innovation and driving continuous improvement processes with colleagues across the world.

We are looking for talents who are eager to learn, team player, digitally-savvy, with an entrepreneurial mindset, and who can flourish in a fast-paced, dynamic environment. If this describes you and you are looking to join a business where you can really add value, it is time to consider joining NBS! 

At Nestlé Business Services (NBS), diversity and inclusion are core values. If you have any special needs, count on us to adapt your position.

Position Summary

In this role, you will support the Consumer Insights team in the development of strong insights that will drive brand and communication strategies, working closely with marketing, media, and digital teams. You’ll be responsible for the Brand Equity program and managing the vendor relationship for ZEUR Confectionery and Food, while liaising with market and zone stakeholders to deliver insights that drive Marketing actions

A day in the life of...

Oversee the day to day running of the brand equity program and manage the interaction with the vendor and internal stakeholders
Set up and manage annual brand equity dips and refresh inputs for continuous trackers. Ensure the design stays consistent with the established framework
Organize and ensure a high quality delivery of brand equity presentations
Increase understanding of brand equity measurement and how to effectively utilize brand equity data within Nestle
Collaborate with colleagues from within the Insights department team to provide visibility of the work done and ensure alignment
Communicate Brand Equity learnings to a broad variety of internal stakeholders, to drive alignment and action
Aid vendor understanding of Nestle brands and markets, to increase better interpretation of the data; also help integrate information from other sources, to enrich insights

What will make you successful

3-5 years experience in market research or data & analytics at Nestlé or equivalent FMCG or in major research agencies (ideally with knowledge of brand equity measurement)
Strong project management skills
Strong analysis skills and attention to detail
Able to ‘connect the dots’ across multiple datasets and research projects
Fluent in English
Self-starter, able to work independently
Proven ability to build and maintain personal networks in person/remotely

What we offer

Here at NBS we care about our Talents and we continuously work to have our teams engaged and our people achieving their best professional performance, without forgetting personal development and work-life balance. Joining NBS will bring you:

Development of expertise in Nestlé’s Shared Services Business
Immersion in a culturally diverse team
Local and International Exposure
Flexible working environment
Engagement and wellbeing activities
Competitive salary and annual bonus according to your performance
Meal Allowance Card
Flex Benefits - At NBS you can chose what benefits are more suitable for you
Make part of the Nestlé Club and get discount in several partners
Free coffee (and good coffee) at the office.
Company equipment according to professional needs
E-learning courses and training program to get you where you aim to be
Career progression and possibilities for International Career