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Brand Manager - Nestlé Professional (Nescafé in cafeteria channel)

Brand Manager - Nestlé Professional (Nescafé in cafeteria channel)

Be a force for Good!
At Nestlé we touch millions of people’s lives every single day through the work we do and the products we create. This way we are helping to shape a happier, healthier future for individuals and families, for communities and for the planet. Join a dynamic global team of people that want to be a part of something that changes the world in a positive way. A human-centric place to work with amazing opportunities, across 186 countries, to grow, push the boundaries and deliver work with real impact. 

We recruit people who respect our values, we provide equal opportunities for all, and we protect everyone's privacy. We do not tolerate any form of harassment or discrimination. Our aim is to create workplaces where everyone feels included and able to bring their whole selves to work. This commitment starts at recruitment and continues to the end of the working relationship.

 

Position snapshot
Nestlé Head Office, Athens, Greece
Reporting to: Beverages Manager – Cafeteria

Type of contract: permanent

 

Position summary
We are looking for a dynamic person to join our Nescafé Cafeteria marketing team and work for one of the most iconic brands, Nescafé. In this role, you will be responsible for developing and executing brand strategies to drive growth within the Cafeteria industry. You will work closely with cross-functional teams to develop initiatives that resonate with our target audience and identify opportunities for brand differentiation. If you are passionate & curious about making the most strategic coffee brand of Nestlé successful in the HORECA environment, we invite you to join our team and make a significant impact on the Nescafé brand.

 

A day in the life...

  • Support the development of strong and functionally aligned brand plans. Ensures execution of plans; tracks and monitors impact on brand performance
  • Responsible for the orchestration and deployment of key account marketing plans for Nescafé 
  • Leverage market research, such as market and channel analysis, concept test and product preference test to progress with relative commercial and marketing plans
  • Generate and develop inspiring customer insight (mainly through market visits)
  • Contribute to the building and development of innovation and renovation pipeline. Applies efficient, effective, flawless End-to-End Idea-to-Launch (I2L) Project Management to bring the pipeline to life
  • Responsible for packaging and label upgrade, complying with local Regulatory Affairs and global brand guidelines
  • Continuous (Product Fixed Marketing Expenses) PFME control and management, Pre and post evaluation of launches and activities as per the guidelines
  • Share activation toolkits with the sales team to ensure uniform implementation 
  • Leverage Nescafé footprint in the HORECA & Baristi Community

.
What makes you successful

  • Post Graduate Degree in Management, Marketing or Business Administration
  • Marketing & Sales experience in the Out of Home (OOH) sector or similar B2B sectors would be an asset
  • Organizational / project management / communication skills, ability to work on own initiative and as part of a dynamic cross-functional team
  • Prior Coffee experience would be considered as an asset
  • Experience in SAP would be considered as an advantage 
  • Fluency in English
  • Valid driving license

 

Why you should apply

  • Join the leading Food & Beverages company in the world with more than 83bio CHF sales and presence in 186 countries 
  • Be part of a fast-growing organization expanding locally and internationally 
  • Engage with our people from all over the world and join exciting local or international projects and assignments, constantly pushing boundaries 
  • Take full advantage of unlimited development opportunities through an extensive physical, virtual and hybrid learning ecosystem, both at local and international level 
  • Enjoy the wide range of Nestlé benefits such as competitive salary & performance bonus, comprehensive Pension, Health Care & Life Insurance programs, increased Parental leaves for both caregivers, Flexible Work Plans, Baby Support plan, Pet Support plan and many others 

 

A.I.
We are currently implementing a new exciting AI tool that is helping us and you schedule interviews in a more flexible way. Therefore, we kindly ask you to keep an eye on your email (and potentially spam/ junk email inbox), as you can expect an invitation with interview timeslots to choose from. We would also encourage you to say `yes´ to receive WhatsApp notifications, as you will also receive the interview invitation here and you will be able to book your interview directly from WhatsApp. As this is new, we welcome any feedback you might have on our new interview scheduling tool. If you have any questions, feel free to reach out to Victoria Karkouli at +30 21 0688 4347

We are Nestlé, the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4 billion sales in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geographies, working with diverse teams and cultures. Want to learn more? Visit us at www.nestle.com.

Be a force for Good!
At Nestlé we touch millions of people’s lives every single day through the work we do and the products we create. This way we are helping to shape a happier, healthier future for individuals and families, for communities and for the planet. Join a dynamic global team of people that want to be a part of something that changes the world in a positive way. A human-centric place to work with amazing opportunities, across 186 countries, to grow, push the boundaries and deliver work with real impact. 

We recruit people who respect our values, we provide equal opportunities for all, and we protect everyone's privacy. We do not tolerate any form of harassment or discrimination. Our aim is to create workplaces where everyone feels included and able to bring their whole selves to work. This commitment starts at recruitment and continues to the end of the working relationship.

 

Position snapshot
Nestlé Head Office, Athens, Greece
Reporting to: Beverages Manager – Cafeteria

Type of contract: permanent

 

Position summary
We are looking for a dynamic person to join our Nescafé Cafeteria marketing team and work for one of the most iconic brands, Nescafé. In this role, you will be responsible for developing and executing brand strategies to drive growth within the Cafeteria industry. You will work closely with cross-functional teams to develop initiatives that resonate with our target audience and identify opportunities for brand differentiation. If you are passionate & curious about making the most strategic coffee brand of Nestlé successful in the HORECA environment, we invite you to join our team and make a significant impact on the Nescafé brand.

 

A day in the life...

  • Support the development of strong and functionally aligned brand plans. Ensures execution of plans; tracks and monitors impact on brand performance
  • Responsible for the orchestration and deployment of key account marketing plans for Nescafé 
  • Leverage market research, such as market and channel analysis, concept test and product preference test to progress with relative commercial and marketing plans
  • Generate and develop inspiring customer insight (mainly through market visits)
  • Contribute to the building and development of innovation and renovation pipeline. Applies efficient, effective, flawless End-to-End Idea-to-Launch (I2L) Project Management to bring the pipeline to life
  • Responsible for packaging and label upgrade, complying with local Regulatory Affairs and global brand guidelines
  • Continuous (Product Fixed Marketing Expenses) PFME control and management, Pre and post evaluation of launches and activities as per the guidelines
  • Share activation toolkits with the sales team to ensure uniform implementation 
  • Leverage Nescafé footprint in the HORECA & Baristi Community

.
What makes you successful

  • Post Graduate Degree in Management, Marketing or Business Administration
  • Marketing & Sales experience in the Out of Home (OOH) sector or similar B2B sectors would be an asset
  • Organizational / project management / communication skills, ability to work on own initiative and as part of a dynamic cross-functional team
  • Prior Coffee experience would be considered as an asset
  • Experience in SAP would be considered as an advantage 
  • Fluency in English
  • Valid driving license

 

Why you should apply

  • Join the leading Food & Beverages company in the world with more than 83bio CHF sales and presence in 186 countries 
  • Be part of a fast-growing organization expanding locally and internationally 
  • Engage with our people from all over the world and join exciting local or international projects and assignments, constantly pushing boundaries 
  • Take full advantage of unlimited development opportunities through an extensive physical, virtual and hybrid learning ecosystem, both at local and international level 
  • Enjoy the wide range of Nestlé benefits such as competitive salary & performance bonus, comprehensive Pension, Health Care & Life Insurance programs, increased Parental leaves for both caregivers, Flexible Work Plans, Baby Support plan, Pet Support plan and many others 

 

A.I.
We are currently implementing a new exciting AI tool that is helping us and you schedule interviews in a more flexible way. Therefore, we kindly ask you to keep an eye on your email (and potentially spam/ junk email inbox), as you can expect an invitation with interview timeslots to choose from. We would also encourage you to say `yes´ to receive WhatsApp notifications, as you will also receive the interview invitation here and you will be able to book your interview directly from WhatsApp. As this is new, we welcome any feedback you might have on our new interview scheduling tool. If you have any questions, feel free to reach out to Victoria Karkouli at +30 21 0688 4347

We are Nestlé, the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4 billion sales in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geographies, working with diverse teams and cultures. Want to learn more? Visit us at www.nestle.com.

Maroussi, GR

Maroussi, GR

Apply now »