Position Snapshot

Nespresso Head Office, Athens, Greece

Reporting to: Nespresso E-Commerce Manager

Undefined period of time contract. act. rate 100%

Position Summary

The E-Commerce Analyst is responsible for building insights from online transactional and behavioral data gathered from various tools and sources. He is also responsible to optimize e-commerce operations and to develop the personalization strategy including all the necessary A/B tests for the e-commerce website and mobile application.  

A day in the life of...

Analyze campaigns and provide actionable feedback

• Leverage available data (CSV, CRM, Analytics, Surveys...) to build insights and to support business decision making
• Perform periodic web analysis to inform eChannel Strategy and targets settings
• Maintain & adjust the forecasting based on actual results & key learnings throughout the year
• Provide ad-hoc analysis with insights and recommendations to improve our campaigns, animation, e-merchandising and online experience effectiveness to drive eCommerce business performance

Build Reports and Share insights with the Management Team, Nespresso Global E-Commerce Community and the Distributors  

• Produce Monthly/Quarterly/Annual eBusiness KPI reports and dashboards with associated insights and recommendations for Greece and the Distributors in Serbia, Croatia, Slovenia, Bulgaria & Cyprus.
• Share insights with the Traffic & Performance Specialist to optimize Digital Marketing Channels' performance and investment allocation;
• Customer journeys analysis, A/B testing hypotesis generation as well as per/post A/B testing analysis. Ultimately the eCommerce Analyst will provide E2E eCommerce Funnel analysis to the eCommerce Manager with actionable recommendation to support the eChannel Strategy definition.
• Share Web Analytics insights and recommendation at market level and to the Global Community
• Take the lead and formulate the onsite personalization strategy

What will make you successful

• University Degree in Statistics, Business, Computer Science, or any other related field
• At least 3+ years of experience in a similar role
• Best-in-class knowledge of Google Analytics, Google Adwords (Google Certification is a plus) & Google Optimize
• Experience in SEO optimization, A/B Testing, Personalization & Heatmaps Tools is essential
• Fluent English (Written & Spoken)
• Advanced understanding of User Experience & Usability
• Analytical, rigorous and disciplined
• Strong communication and project management skills required

Why you should apply

• To have the opportunity to be part of a fast grooving multinational company
• To lead innovative projects which lift up consumer experience
• To develop yourself in a multidimensional role