Position Snapshot
Business area: Nestlé Purina
Location: Mississauga, ON located at 2500 Royal Windsor Dr, Mississauga ON L5J 1K8; Hybrid position

A little bit about us
As a company made up of pet owners, we believe that pets and people are better together.  If you share our passion for pets and you're looking for a career where you can take ownership, collaborate, and contribute to challenging, satisfying and meaningful work, then you are the type of person we want at Nestlé Purina PetCare Canada. We are a leader in the pet care and pet nutrition industry, producing Canada’s best loved brands including Alpo ®, Beneful ®, Beyond ®, Dog Chow ®, Cat Chow ®, Fancy Feast®, Friskies®, Tidy Cats®, Pro Plan®, Purina ONE® and many more.  Join us in enriching the lives of pets and the people who love them.

What to Expect: 
Acts as primary business partner with brand marketing and sales teams, influencing and shaping segment and brand strategy by channel for the Nestle Purina PetCare portfolio for which you are responsible.  You will play a crucial role in the commercialization of generating demand initiatives as well as the development of sound 4P channel strategies aligned to shopper drivers with focus on pricing, promotion, and channel portfolio optimization.

A day in the life:

• Responsible for aligning brands to purchase and shopper drivers by segment and channel and developing channel strategies to activate the drivers.
• Responsible for monitoring portfolio in-market performance and target delivery, identifying gaps and working cross-functionally to recommend solutions.
• Proactively identifies and assesses category, portfolio, and customer or channel opportunities and develops a recommended plan of action.
• Provides recommendations on optimal launch plans by channel built around shopper drivers. Assesses innovation performance through post evaluations, working cross-functionally to address gaps.
• Oversees the commercialization of brand plans, responsible for product assortment and brand promotional strategies and tactics by segment and channel based on shopper and path to purchase drivers, with ongoing assessment and strategy adjustment as needed. 
• Develops the Nestle Purina PetCare innovation story by segment for external customer new item presentations and creates strategies that elevate Purina as the Voice of the Category.
• Responsible for development and execution of key planning communications, such as new item sales materials, Playbook, channel strategies, and SKU prioritization.

Role Requirements

• 4+ years of proven relevant experience in leading the development, execution and assessment of customer or brand business plans and strategies within CPG industry
• Proficiency in Nielsen: 2+ years using the Nielsen database to create and extract customized data pulls and interpret findings
• Strong analytical skills with proven ability to synthesize data, derive relevant insights, craft compelling stories, and develop strategies
• Proven leadership skills and ability to manage the needs of various stakeholder groups
• Effective oral and written communication skills are required to express analytics and deliver presentations to various levels within the organization and externally to customers
• Ability to thrive in a fast-paced environment
• Proficiency in MS Office, including Word, Excel, PowerPoint
• Bachelor’s degree education in Business Administration, with a focus on Sales, Marketing, or related field is an asset

Benefits

• Hybrid work arrangements with three days in our Mississauga office and 2 days working from home 
• Excellent training and development programs as well as opportunities to grow within the company 
• Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites) 
• Additional discounts on a variety of products and services offered by our preferred vendors and partnerships 
• Bring your dog to work! 

What you need to know
We will be considering applicants as they apply, so please don’t delay in submitting your application.  
  
Nestlé Canada is an equal-opportunity employer committed to diversity, equity, inclusion, and accessibility. We welcome qualified applicants to bring their diverse and unique experiences as a result of their education, perspectives, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran’s status, colour, religion, disability, sexual orientation, and beliefs. 
 
If you are selected to participate in the recruitment process, please inform Human Resources of any accommodations you may require. Nestlé will work with you in an effort to ensure that you are able to fully participate in the process. 

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