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Digital Marketing Technology Specialist

Digital Marketing Technology Specialist

 

Are you passionate about coffee? Do you care about sustainability and quality? At Nespresso we place people, coffee and sustainable living at the heart of what we do, inspiring an engaging and meaningful place to work.

 

This position is not eligible for Visa Sponsorship.

 

 

Position Summary

The Digital Marketing Technology Specialist partners with different business & IT stakeholders to ensure all digital content is up-to-date, relevant and compliant with global brand, security, content & commercial guidelines, as well as help identify and solve for major issues affecting conversion rate, new member activation, or availability of the products or the platforms (Hybris/CMS) Execute local initiatives as defined by the eCommerce roadmap in collaboration with cross functional stakeholders (Marketing, CRM, IS/IT, CRC) when necessary, ensuring E2E consistency on services provided to customers during, but not limited to, promotional periods

 

Responsibilities

  • Support eCommerce campaign operations (set-up, test and activate) including support of seasonal campaigns & optimization of permanent website content to achieve commercial objectives.
  • Ensure a consistent & relevant customer journey across all eCommerce platforms (including desktop, mobile site and app).
  • Oversee digital asset management & complex HTML content to support global & local campaign activities while ensuring Business-to-Business (B2B) and Business-to-Consumer (B2C) websites are leveraging the most relevant practices, content & features and Search Engine Optimization (SEO) best practices.
  • Collaborate with the global and local eCommerce performance, operations & user experience (UX) teams to ensure a seamless experience and optimized purchasing funnel across all platforms.
  • Support and analyze reported Commerce issues. Collaborate with the CRC[DS1] , Omni, and HQ teams (when required) to troubleshoot, identify root-cause and resolve all issues in a timely manner. Identify common themes and solutions for proactive avoidance in the future.
  • Ensure an agile, bug free user experience on B2C & B2B Website and App, following HQ eCommerce & Customer Brand guidelines and ensuring proper back-end management of digital channels.
  • Responsible for the execution of User Acceptance Testing (UAT) and Market Acceptance Testing (MAT) with IS/IT stakeholders, ensuring business critical systems and processes remain operational and bug free. Ensure prioritization of platform regression, championing needs of markets where necessary.
  • Implement the rollout of new features, functionalities, and initiatives on the roadmap, while considering the full end to end (E2E) experience. In doing so, identifying implications to the customer journey and cross functional teams up front and managing all activities to ensure seamless CX and bug free implementations.
  • Support creation and update of all eCommerce process organization and documentation.

 

 

Requirements

  • Bachelor’s degree in Computer Science, Digital Marketing or Business degree or equivalent professional experience required.
  • 2+ years or more experience across multiple eCommerce enabled CMS, including App
  • 2+ years or more experience working with Adobe Photoshop or equivalent
  • Technical knowledge of HTML, CSS, Javascript, and Adobe Photoshop tools strongly preferred. Experience in eCommerce operations, such as content management, merchandising, A/B testing & personalization.
  • Proven track record in delivering end to end user experiences in a digital context Experience with project management and QA tools preferred (JIRA, HP ALM, or similar)
  • Experience in SEO optimization
  • Exposure to Google Analytics, CRM collaboration a plus

 

 

 
 

 

Requisition ID

190459

#LI-hybrid

 

 

 

It is our business imperative to remain a very inclusive workplace.

 

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role.  In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities.  Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.

 

Nestlé Nespresso USA is an equal opportunity employer and is looking for diversity in qualified candidates for employment. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.

 

This position is not eligible for Visa Sponsorship.

 

 

 

Are you passionate about coffee? Do you care about sustainability and quality? At Nespresso we place people, coffee and sustainable living at the heart of what we do, inspiring an engaging and meaningful place to work.

 

This position is not eligible for Visa Sponsorship.

 

 

Position Summary

The Digital Marketing Technology Specialist partners with different business & IT stakeholders to ensure all digital content is up-to-date, relevant and compliant with global brand, security, content & commercial guidelines, as well as help identify and solve for major issues affecting conversion rate, new member activation, or availability of the products or the platforms (Hybris/CMS) Execute local initiatives as defined by the eCommerce roadmap in collaboration with cross functional stakeholders (Marketing, CRM, IS/IT, CRC) when necessary, ensuring E2E consistency on services provided to customers during, but not limited to, promotional periods

 

Responsibilities

  • Support eCommerce campaign operations (set-up, test and activate) including support of seasonal campaigns & optimization of permanent website content to achieve commercial objectives.
  • Ensure a consistent & relevant customer journey across all eCommerce platforms (including desktop, mobile site and app).
  • Oversee digital asset management & complex HTML content to support global & local campaign activities while ensuring Business-to-Business (B2B) and Business-to-Consumer (B2C) websites are leveraging the most relevant practices, content & features and Search Engine Optimization (SEO) best practices.
  • Collaborate with the global and local eCommerce performance, operations & user experience (UX) teams to ensure a seamless experience and optimized purchasing funnel across all platforms.
  • Support and analyze reported Commerce issues. Collaborate with the CRC[DS1] , Omni, and HQ teams (when required) to troubleshoot, identify root-cause and resolve all issues in a timely manner. Identify common themes and solutions for proactive avoidance in the future.
  • Ensure an agile, bug free user experience on B2C & B2B Website and App, following HQ eCommerce & Customer Brand guidelines and ensuring proper back-end management of digital channels.
  • Responsible for the execution of User Acceptance Testing (UAT) and Market Acceptance Testing (MAT) with IS/IT stakeholders, ensuring business critical systems and processes remain operational and bug free. Ensure prioritization of platform regression, championing needs of markets where necessary.
  • Implement the rollout of new features, functionalities, and initiatives on the roadmap, while considering the full end to end (E2E) experience. In doing so, identifying implications to the customer journey and cross functional teams up front and managing all activities to ensure seamless CX and bug free implementations.
  • Support creation and update of all eCommerce process organization and documentation.

 

 

Requirements

  • Bachelor’s degree in Computer Science, Digital Marketing or Business degree or equivalent professional experience required.
  • 2+ years or more experience across multiple eCommerce enabled CMS, including App
  • 2+ years or more experience working with Adobe Photoshop or equivalent
  • Technical knowledge of HTML, CSS, Javascript, and Adobe Photoshop tools strongly preferred. Experience in eCommerce operations, such as content management, merchandising, A/B testing & personalization.
  • Proven track record in delivering end to end user experiences in a digital context Experience with project management and QA tools preferred (JIRA, HP ALM, or similar)
  • Experience in SEO optimization
  • Exposure to Google Analytics, CRM collaboration a plus

 

 

 
 

 

Requisition ID

190459

#LI-hybrid

 

 

 

It is our business imperative to remain a very inclusive workplace.

 

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role.  In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities.  Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.

 

Nestlé Nespresso USA is an equal opportunity employer and is looking for diversity in qualified candidates for employment. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.

 

This position is not eligible for Visa Sponsorship.

 

 

New York, NY, US, 10001

New York, NY, US, 10001


Nearest Major Market: Manhattan
Nearest Secondary Market: New York City

Apply now »