Position Snapshot

Business areas: Nestlé Canada 
Job title: Analytics Manager
Location: North York, ON
Position Grade: 18
 

Position Summary

We are looking for an Analytics Manager for Nestlé based at our North York location reporting into the Leader, Analytics. The Analytics Manager is a critical role responsible for a large array of competencies and experiences, from developing the analytic vision and data strategy for the Division to ensuring best-in-class analytics through individual contributions, partner management and the mentoring of Marketers.  Leveraging and integrating numerous data sources enabling end-to-end analytics, this role provides the strategic insights, strong recommendations and quantifiable contributions to the overall achievement of business and financial objectives.

A day in the life of...

As the Analytics Manager, you will: 

Implement and Drive the Analytic Vision and Strategy for the Division:
•    Creates, Leads and Develops the analytic vision for the Division, designing the short and long-term analytic business plan. Establishes strategic analytic direction in partnership with the Senior Leaders of the Division
•    Go-to-lead for the Divisional Leadership Team providing guidance in identifying business opportunities as a basis for decision-making
•    Works closely with the BEO, and Marketing/Finance/CSD/Supply Chain Leaders to develop business drivers
•    Understand reporting needs and create insightful methods to track and measure progress based on these drivers.
•    Directs the analytical priorities and secures resources to achieve the vision while assuring the highest quality and accuracy of the analytic deliverables
•    Develop data strategies and aligned analytical approaches based on a deep understanding of the business goals and requirements.

Provides superior data analytics and story-telling to the Business driving discipline in fact-based decision making:
•    Integrated insight and recommendations across Category, Brand and Customer to build consumer/shopper loyalty and Customer engagement (category & brand leadership)
•    Lead and develop the Divisional Predictive Analytics capability leveraging big data and market intelligence to model and predict optimal outcomes for the Division.
•    Critical partner in the development of annual business and customer plans (MBS/ICP/Brand Plans)
•    Leads KPI measurement and “how to win” actions (category, brand, customer score carding)

Mentor the Marketing Team to develop analytical capabilities enabling strong brand-building and fact-based decision-making:
•    Supports and Mentors a team of Marketers on base decision-making through analytics and quantifiable opportunities, risks and business contribution.
•    Develop and Deliver Analytic Training Modules/Plan
•    Co-Owner of Monthly Performance Review directing a team of Marketers/CSD/Supply Chain/Finance and Insights of the business priorities and issues
•    A hands-on mentor accountable for driving advanced analytics and data usage across the Division

Leads the development and maintenance of fact-based tools and reports from initial concept to testing, launch and final implementation across all categories:
•    Use advanced analytical and technical expertise to enable reports and tools addressing key business issues for ongoing and ad hoc requirements.
•    Synthesize multiple data sources in Tools and Analytic Initiatives. Leverage full suite of Nielsen, POS, Loyalty, Numerator, internal shipment data, qualitative / quantitative research with a focus on driving growth. Automation of causal, tracking reports (exception reporting, analytical reporting). Integrated KPI scorecards (internal, external data)

"Go-to" Expert in POS/Loyalty/Numerator Data for Marketing/CSD/Insight Teams
•    Develop insights/analyses using all loyalty data/panel tools (Dunnhumby, Precima, IRI, Numerator, etc.) to identify and address business issues and questions
•    Track performance of key launches through delivering: tracking tools, compelling Insight decks, competitive cross-Category benchmarks and presenting regular updates to relevant teams

What will make you successful

As the successful candidate, you will need to be passionate, tenacious, results focused and really enjoy working in a highly energetic and exciting environment. Pro-activity, tenacity and enthusiasm are essential, as is your ability to understand and work within our competitive market. 

You will also have:

•    Minimum 8 years Analytics experience (multi-category CPG experience).  
•    Extensive experience in POS, Loyalty, Numerator and Nielsen data. 
•    Leadership experience in leading/mentoring cross-functional teams. 
•    Demonstrated ability to generate actionable insights out of big data. 
•    Ability to disseminate and synthesize diverse and vast data while communicating simply to non-analytic audience. 
•    Strong business acumen. Demonstrated ability to develop optimized tools/solutions in a complex environment and across multiple stakeholders

We have a friendly, supportive team with a coaching and mentoring environment. There are real opportunities for future development and progression – this really could be a move towards the exciting marketing career you’ve always wanted.