Position Snapshot

Location: Petaling Jaya, Selangor, MY
Full-time
Bachelor’s Degree
3+ years of experience

Position Summary

Nestlé Nespresso International

Nestlé Nespresso has been one of the most successful operating unit of the Nestlé Group, the world's leading food, beverage, nutrition and wellness company. 

It has pioneered the portioned coffee market to provide premium coffees and related products/services, both in-home and out-of-home. 

While benefiting from Nestlé's expertise, Nestlé Nespresso is a strategic business unit, with its unique business model, having the end-to-end responsibility from coffee sourcing to marketing, delivering premium coffee products and services to the end-consumer through its diverse sales channels (Retail, e-Commerce, contact center). Find out more about us on www.nespresso.com/careers .

The eBusiness Specialist is responsible for the Growth of Nespresso's business via online marketplaces to achieve business targets, improve new member conversion and provide best-in-class digital customer experience. They are also responsible for executing all promotional activities and own the day-to-day running of eRetailer platforms (ensuring the availability of product and brand content according to campaigns and product launches.

A day in the life of an eBusiness Specialist

• Plan and execute the yearly content, features implementation and promotional strategy for all eRetailers.
• Plan and execute all commercial and promotional activities on eRetailer platforms from stocks management, adaptation of digital and product assets, to setup, test and publish all campaign activities.
• Drive and continuously improve the digital path to purchase and ensure a best-in-class digital consumer experience through optimized purchasing paths and new member conversion of eRetailers' buyers to Nespresso owned channels
• Be the main contact to liaise with eRetailer account managers on campaigns, performance and day to day operations and/or queries.
• Manage and optimise the Nespresso visibility by understanding eRetailers' merchandising tools, shopper path to purchase and by designing the best activation scheme accordingly.
• Work with Trade HQ team and local marketing team to ensure availability of the latest content (copy and visuals) & products according to Nespresso's brand guidelines.
• Work closely with local marketing team and performance agency to support in planning the relevant performance marketing activities & media investments to drive visibility and conversions.
• Track and monitor business KPIs focusing on traffic, campaign and sales performance and new member conversion.
• Monitor and ensure eRetailer platform KPIs are met, working closely with (CRC) on chat KPIs and Supply Chain on stocks forecast and delivery fulfillment.
• Monitor customer feedback on eRetailer platforms and turn them into actions to optimise for content and sales.
• Cooperate with internal stakeholders to optimize the orders' manual validation process if needed.
• Actively participate in eRetailer meetings to provide inputs and recommendations on existing activity ROI and offer insights on new relevant eRetailing opportunities .
• Participate in the roll-out of new personalised user experience features in cooperation with CRM and eCommerce team.
• Share best practices, monitor local competitive solutions and participate in the definition of tomorrow’s next generations of eRetailing solutions for Nespresso.

What will make you successful

• Bachelor’s degree holder in Business Management or Commercial
• Strong communication skills in English
• 3 years’ experience in managing eRetailer platforms
• Possess e-Commerce business acumen, sensitive to local e-Commerce trends and environment
• Good analytical skills performing sales figures analysis
• Detailed minded, flawless execution ability, responsible with excellent organization and coordination skills
• Quick learner, good interpersonal & communication skills to deal with different stakeholders including local, headquarters and external