Brand Development Associate - Culinary Solutions

Foods you love. Brands you trust. And a career that empowers you to grow.

At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives.

Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.

This position is not eligible for Visa Sponsorship.

Position Summary

This role offers an exciting opportunity to drive growth of the Ambient Foods business within Global Culinary Kitchen. You’ll be at the forefront of leading growth on Maggi, an iconic global culinary brand. You’ll spearhead growth initiatives for MAGGI’s core portfolio: including Innovation & Renovation (I&R) projects, ensuring MAGGI meets evolving consumer needs while maintaining its trusted heritage. You’ll also craft impactful communications strategies that amplify MAGGI’s voice across channels, inspiring consumers and strengthening brand love.

Key Responsibilities

Consumer & Customer Intimacy

Develop a deep understanding of the consumer target and demand moments including key motivations and behaviors within the path to purchase and behavioral drivers of the brand’s consumer through data and research
Experience leveraging data and trends to generate insights and transforming them into marketing innovation, brand building (communications) and retail programs
Analyzes data and synthesizes learning into insights to optimize plan and commercial investment decisions to deliver business results

Business Planning

P&L ownership to ensure that key business KPI’s are met—revenue, profit, market share and Brand Health
End-to-end cross functional leadership to drive optimized portfolio & value chain
Project end to end impact of business plan and prepare cross-functional teams to deliver (procurement, T&P, ensure supply, etc.)
Strategically chart a course for the category, portfolio, and brand using data-driven decision-making; uses the various business planning cycles to build compelling stories to rally internal teams and customers; prioritized rewarding sensorial experience like superior taste, alluring packaging, and breakthrough communications
Explore and incorporate new approaches to brand innovation in the brand’s innovation strategy including licensing agreements and strategic partnership

Brand & Product Experience

Within the context of the division's Innovation / Renovation strategy, support I&R pipeline development based on key consumer, shopper and marketplace data
In collaboration with cross-functional and external experts, lead innovation projects in support of the brand’s innovation strategy
Works with the internal teams and external creative / media agencies to develop marketing strategies and plans that increase awareness, penetration and / or purchase frequency

Commercial Excellence

Translate 3-year strategic plan into an annual commercial plan to drive sales and marketing tactics through retailer channels and partners. Ensure solutions are differentiated, creating brand value and influencing purchase behavior
Lead the development and execution of annual marketing plans to address all aspects of the marketing mix - product, price, place & promotion.
Partner closely with sales to develop and communicate portfolio plans to the sales organization

Key Activities Include

Product/Brand/Marketing Communications Strategy, Media Strategy, PFME, Consumer Pricing Strategy, Marketing Operations & Execution, Insights & Analytics, eCommerce, Agency Management, Product Innovation, Portfolio Mgmt, Portfolio Optimization, Channel Strategy, Insights & Analytics, Product Quality, Product Innovation & Renovation

Qualifications / Certifications

Typically has a University Degree (BA/BS) in Marketing or related business field; or equivalent experience
MBA preferred
Knowledge of budget control methods, policies and procedures
Strong negotiation and relationship building skills
Strong research and strategic analysis skills
Ability to work independently, autonomously and adapt quickly to change to deliver results
Must have strong problem-solving and decision-making skills.
Excellent communication (both verbal and written) and interpersonal skills.
Basic financial acumen and the understanding of calculating risk/return on business decisions.
Ability to prioritize workload and self-manage projects, handle multiple tasks and meet strict deadlines.
Proficient in Microsoft Office Applications

Critical Experiences

At least 3-5 years of work experience in product or brand management
Demonstrated ability and initiative to drive cross-functional teams and agencies to deliver on collective brand goals
Experience developing strategic plans and budgets, such as communication campaigns or commercialization strategies

It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.

The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.

This position is not eligible for Visa Sponsorship.

Review our applicant privacy notice before applying at https://www.nestlejobs.com/privacy.

Job Requisition: 380259

Foods you love. Brands you trust. And a career that empowers you to grow.

At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives.

Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.

This position is not eligible for Visa Sponsorship.

Position Summary

This role offers an exciting opportunity to drive growth of the Ambient Foods business within Global Culinary Kitchen. You’ll be at the forefront of leading growth on Maggi, an iconic global culinary brand. You’ll spearhead growth initiatives for MAGGI’s core portfolio: including Innovation & Renovation (I&R) projects, ensuring MAGGI meets evolving consumer needs while maintaining its trusted heritage. You’ll also craft impactful communications strategies that amplify MAGGI’s voice across channels, inspiring consumers and strengthening brand love.

Key Responsibilities

Consumer & Customer Intimacy

Develop a deep understanding of the consumer target and demand moments including key motivations and behaviors within the path to purchase and behavioral drivers of the brand’s consumer through data and research
Experience leveraging data and trends to generate insights and transforming them into marketing innovation, brand building (communications) and retail programs
Analyzes data and synthesizes learning into insights to optimize plan and commercial investment decisions to deliver business results

Business Planning

P&L ownership to ensure that key business KPI’s are met—revenue, profit, market share and Brand Health
End-to-end cross functional leadership to drive optimized portfolio & value chain
Project end to end impact of business plan and prepare cross-functional teams to deliver (procurement, T&P, ensure supply, etc.)
Strategically chart a course for the category, portfolio, and brand using data-driven decision-making; uses the various business planning cycles to build compelling stories to rally internal teams and customers; prioritized rewarding sensorial experience like superior taste, alluring packaging, and breakthrough communications
Explore and incorporate new approaches to brand innovation in the brand’s innovation strategy including licensing agreements and strategic partnership

Brand & Product Experience

Within the context of the division's Innovation / Renovation strategy, support I&R pipeline development based on key consumer, shopper and marketplace data
In collaboration with cross-functional and external experts, lead innovation projects in support of the brand’s innovation strategy
Works with the internal teams and external creative / media agencies to develop marketing strategies and plans that increase awareness, penetration and / or purchase frequency

Commercial Excellence

Translate 3-year strategic plan into an annual commercial plan to drive sales and marketing tactics through retailer channels and partners. Ensure solutions are differentiated, creating brand value and influencing purchase behavior
Lead the development and execution of annual marketing plans to address all aspects of the marketing mix - product, price, place & promotion.
Partner closely with sales to develop and communicate portfolio plans to the sales organization

Key Activities Include

Product/Brand/Marketing Communications Strategy, Media Strategy, PFME, Consumer Pricing Strategy, Marketing Operations & Execution, Insights & Analytics, eCommerce, Agency Management, Product Innovation, Portfolio Mgmt, Portfolio Optimization, Channel Strategy, Insights & Analytics, Product Quality, Product Innovation & Renovation

Qualifications / Certifications

Typically has a University Degree (BA/BS) in Marketing or related business field; or equivalent experience
MBA preferred
Knowledge of budget control methods, policies and procedures
Strong negotiation and relationship building skills
Strong research and strategic analysis skills
Ability to work independently, autonomously and adapt quickly to change to deliver results
Must have strong problem-solving and decision-making skills.
Excellent communication (both verbal and written) and interpersonal skills.
Basic financial acumen and the understanding of calculating risk/return on business decisions.
Ability to prioritize workload and self-manage projects, handle multiple tasks and meet strict deadlines.
Proficient in Microsoft Office Applications

Critical Experiences

At least 3-5 years of work experience in product or brand management
Demonstrated ability and initiative to drive cross-functional teams and agencies to deliver on collective brand goals
Experience developing strategic plans and budgets, such as communication campaigns or commercialization strategies

It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.

The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.

This position is not eligible for Visa Sponsorship.

Review our applicant privacy notice before applying at https://www.nestlejobs.com/privacy.

Job Requisition: 380259

Arlington, VA, US, 22209