Trade Marketing - Out of Home / HORECA

Nestlé is the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: repect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4 billion sales in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geopraphies, working with diverse teams and cultures. Want to learn more? Visit us at www.nestle.com.

POSITION SUMMARY

Identifies in one sentence the highest-level contribution to the business.

A DAY IN THE LIFE …

Prioritize Channels and define the channel strategies & Growth drivers to win at the Point of Purchase by also developing the POS across channels.
Lead the Customer & Consumer journey agenda to ensure the right value proposition has been offered.
Lead ICP within the respective category for the country, to ensure timely cross-functional input and alignment to the key Category, Brand, Channel, consumer and Customer growth opportunities and activation platforms, as outlined in the category growth drivers.
Ensure that the sales staff is equipped with the appropriate category/channel tools, training, and support to effectively exploit both new product launch and current platforms.
Have full oversight of PFME and lead all customer communication intiatives, including driving lead generation activities and in-store execution via sales team.
Lead, develop and accelerate 5C insights and channel management on a regional level.

WHAT WILL MAKE YOU SUCCESSFUL...

+5 years of Commercial/Category experience with a full understanding of the internal processes that drive the growth agenda across Clusters/BU.
Ability to on strategies and utilize the most effective channels of support to develop category relevant strategies for the country.
Strong Understanding and incorporating Category Strategies, Trends, Channel and Customers & consumers opportunities.
Ability to adapt plans based on knowledge of Consumers behaviors.
Digital & Out of Home operations.
Commercial experience (inc revenue, profit, promo activity, pricing etc), while being able to have a strategic thinking mindset.
Strategic Revenue Management experience.
Stakeholder management.

We offer a dynamic, inclusive, and international working environment with many opportunities across different companies, functions, and regions. Don’t miss the opportunity to join us and work with different teams in an agile and diverse contex.

Nestlé is the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: repect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4 billion sales in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geopraphies, working with diverse teams and cultures. Want to learn more? Visit us at www.nestle.com.

POSITION SUMMARY

Identifies in one sentence the highest-level contribution to the business.

A DAY IN THE LIFE …

Prioritize Channels and define the channel strategies & Growth drivers to win at the Point of Purchase by also developing the POS across channels.
Lead the Customer & Consumer journey agenda to ensure the right value proposition has been offered.
Lead ICP within the respective category for the country, to ensure timely cross-functional input and alignment to the key Category, Brand, Channel, consumer and Customer growth opportunities and activation platforms, as outlined in the category growth drivers.
Ensure that the sales staff is equipped with the appropriate category/channel tools, training, and support to effectively exploit both new product launch and current platforms.
Have full oversight of PFME and lead all customer communication intiatives, including driving lead generation activities and in-store execution via sales team.
Lead, develop and accelerate 5C insights and channel management on a regional level.

WHAT WILL MAKE YOU SUCCESSFUL...

+5 years of Commercial/Category experience with a full understanding of the internal processes that drive the growth agenda across Clusters/BU.
Ability to on strategies and utilize the most effective channels of support to develop category relevant strategies for the country.
Strong Understanding and incorporating Category Strategies, Trends, Channel and Customers & consumers opportunities.
Ability to adapt plans based on knowledge of Consumers behaviors.
Digital & Out of Home operations.
Commercial experience (inc revenue, profit, promo activity, pricing etc), while being able to have a strategic thinking mindset.
Strategic Revenue Management experience.
Stakeholder management.

We offer a dynamic, inclusive, and international working environment with many opportunities across different companies, functions, and regions. Don’t miss the opportunity to join us and work with different teams in an agile and diverse contex.

Casablanca, MA