Location:          Harare, Zimbabwe

Company:         Nestlé

Qualification:    Bachelors degree in Marketing

                           Masters in Marketing or Business Administration an added advantage

Experience:       

Minimum of 5 years’ experience in Brand Management (preferably in the FMCG sector) with a reasonable amount of exposure to the core Marketing competencies: Brand strategy development and execution, consumer insight, go-to-market strategy, marketing budget planning and management, business & financial management, new product development, digital media & an understanding of the trade and key commercial principles.

Position Snapshot

Nestlé is the world's Leading Nutrition, Health and Wellness Company that is driven by Purpose and led by Values. We’re looking to add great new talent to our dynamic Marketing Team managing the iconic heritage brand – Nestlé CEREVITA. This role will report directly to the Marketing Manager. This role is key in developing and ensuring flawless execution of appropriate Marketing Strategies.

This role will allow the successful candidate to fully utilise their core Marketing Competencies, category consumer insight, strategy, marketing budget & planning, promotions management, business & financial management, new product development, Digital media, advertising development, stakeholder management & an understanding of the trade to develop and execute innovative brand and business strategies which create value, and deliver sustainable profitable growth

A day in the life of a Senior Brand Manager

• Understand category dynamics and identify ways to improve brand performance in the short, medium and long term.
• Develop brand plans with a specific focus on the next year, aligning with the Business Unit on activity grids for planned new products and key promotional initiatives.
• Develop high impact consumer communications, by integrating all media options to achieve brand and business goals which maximize our Return on Investment.
• Work cross functionally to develop the specific parts of the budgeted plan, including new product timelines, brand communication, trade activities, volumes, pricing, promotion and media support.
• Work closely with finance on P&L management and manage the business through regular in-depth review of the P&L.
• Based on brand strategy, competitive and internal financial analysis review pricing strategy and make recommendations for sustainable business growth.
• Use business processes and resources to translate insights into innovative solutions by creating and environment in which associates are supported in developing more innovative solutions.

What will make you successful

• Bachelors Degree in Marketing
• Masters in Marketing or Business Administration an added advantage
• Minimum of 5 years brand management experience (preferably in a FMCG sector)  with an extensive exposure to the core Marketing competencies: Strategy development and execution, category consumer insight, marketing budget & planning, promotions management, business & financial management, new product development, Digital media, advertising development, stakeholder management & an understanding of the trade to develop and execute innovative brand and business strategies which create value, and deliver sustainable profitable growth
• Team leadership – ability to lead the team to achieving the brand and business objectives.
• Ingenious - An innovative yet objective thinker
• Explorer - Demonstrates a ‘can do’ / entrepreneurial & commercial acumen
• Astute - Ability to deliver projects in full, on time and to the highest quality
• Collaborative – Driven to get the best result and win, challenges themselves and others
• Architect- A leader who sets direction, provides clarity, sets standards, measures, motivates and inspires others.
• Must have strong analytical skills i.e., use research and factual information when solving problems, and come up with well thought through solutions
• Numerate - with good attention to detail
• Resilient
• Influence/Negotiation Skills
• Computer Literacy (SAP, Nielsen , Microsoft office, Word, Excel and PowerPoint)

We are Nestlé, the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4 billion sales in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geographies, working with diverse teams and cultures. Want to learn more? Visit us at www.nestle.com.