Assistant Brand Manager

About the Role

The Assistant Brand Manager supports the Brand Manager in building and growing one of Nestlé's brands. You'll help turn consumer insights into brand plans, run marketing campaigns from start to finish, and track brand performance so the business can grow volume, share, and brand equity.

Main Purpose of the Job: Accelerates brand performance and delights consumers by executing high-impact marketing activities and brand campaigns.

Drive Brand Growth: Execute impactful brand campaigns, and commercial activities that contribute directly to business growth.
Lead Flawless Product Launches: Drive the end-to-end implementation of renovation projects to ensure successful market entries.
Turn Insights into Action: Continuously monitor consumer and shopper trends, translating data into actionable plans that maintain and elevate brand preference.
Build Brand Power: Implement targeted marketing activities and consumer engagement programs designed to strengthen long-term brand equity.
Lead Operational Excellence: Anchor cross-functional teams through operational processes to ensure seamless execution and strong business results.

Qualifications

Bachelor's degree in Marketing, Business Administration, Communications, or a related field
2–4 years of experience in brand management in FMCG
Has handled campaign execution and agency coordination
Comfortable analyzing data and turning it into insights (Nielsen/Kantar experience is a plus)
Strong project management skills and able to handle several priorities at once
Good communication and presentation skills, with strong stakeholder management
Creative, curious about consumers, and focused on results

About the Role

The Assistant Brand Manager supports the Brand Manager in building and growing one of Nestlé's brands. You'll help turn consumer insights into brand plans, run marketing campaigns from start to finish, and track brand performance so the business can grow volume, share, and brand equity.

Main Purpose of the Job: Accelerates brand performance and delights consumers by executing high-impact marketing activities and brand campaigns.

Drive Brand Growth: Execute impactful brand campaigns, and commercial activities that contribute directly to business growth.
Lead Flawless Product Launches: Drive the end-to-end implementation of renovation projects to ensure successful market entries.
Turn Insights into Action: Continuously monitor consumer and shopper trends, translating data into actionable plans that maintain and elevate brand preference.
Build Brand Power: Implement targeted marketing activities and consumer engagement programs designed to strengthen long-term brand equity.
Lead Operational Excellence: Anchor cross-functional teams through operational processes to ensure seamless execution and strong business results.

Qualifications

Bachelor's degree in Marketing, Business Administration, Communications, or a related field
2–4 years of experience in brand management in FMCG
Has handled campaign execution and agency coordination
Comfortable analyzing data and turning it into insights (Nielsen/Kantar experience is a plus)
Strong project management skills and able to handle several priorities at once
Good communication and presentation skills, with strong stakeholder management
Creative, curious about consumers, and focused on results

Makati, PH, 1224