Position Snapshot 

• Location: Singapore, Eightrium
• Company: Nestlé Singapore 
• Permanent – Full Time
• 6-7 years working experience in overall management of media campaigns and digital platforms, with minimum 2 - 3 years of managing CRM programmes 

Position Summary

Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.

We are looking for a Digital Activation & CRM Manager who will be responsible to/in:

• Co-ordinate, oversee and manage agencies to evaluate, design & develop “Digital Media” as a key effective communication channel for Nestle brands with evolving targets.
• Overall management of all online platforms including, but not limited to website, social media platforms, and IAM (identity access management) systems
• Enhancing Nestle consumer communications through continuous adoption of new media and effective integration with traditional media.

A day in the life of a Digital Activation & CRM Manager...

1. Establish the Digital Roadmap for Nestle Singapore 
2. Drive Digital and Media strategies for respective brands 
3. Qualitative contributions to Digital 
4. Managing various Media, Call-centre and Website agencies 
5. Drive CRM strategy for Nutrition 

What Will Make You Successful...

• Good knowledge and hands-on experience with Content Management System (CMS) interfaces, analytical solutions. Basic HTML knowledge is a plus
• Good knowledge and experience with managing CRM programmes
• Good knowledge of Digital trends, usage and effectiveness of Digital Media (Display, Social, Mobile, Video etc), SEO, SEM and CRM and understanding the role and how to integrate Digital Media in through the line campaigns
• Good analytical data interpretation and presentation skills
• Degree/Diploma in Mass Communication, major in Advertising / Marketing an added advantage
• At least 6-7 years working experience in overall management of media campaigns and digital platforms, with minimum 2 - 3 years of managing CRM programmes
• Comfortable with working in high-paced environment
• Experience in CPG industry an added advantage