Shopper Insights Analyst
Shopper Insights Analyst
Foods you love. Brands you trust. And a career that empowers you to grow.
At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives.
Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.
This position is not eligible for Visa Sponsorship.
POSITION SUMMARY:
As a Shopper Insights Analyst, you will manage one of Nestle’s Divisions consulting under the guidance of a Shopper Insights Manager. Leveraging a variety of data sources, both syndicated and custom, you will lead the data analysis, data synthesis, and discovery of category, shopper, and competitive high-impact insights to identify and drive key brand strategies and opportunities that win in the marketplace.
PRIMARY RESPONSIBILITIES
- Work with key stakeholders to identify key learning needs/gaps then frame, design, analyze studies with vendor partners to help teams understand the shopper’s POV
- Influence brand decisions and help brands understand what is happening in the marketplace by creating insights through syndicated research/market data, (e.g. NielsenIQ, Circana POS; NielsenIQ, Circana, Numerator panel data) as well as primary / custom research (qualitative and quantitative studies) that drive understanding of ‘why behind the what’
- Collect, clean, analyze, and present data that inform decision-making
- Conduct exploratory data analysis to identify patterns and trends
- Synthesize and analyze various data sources to create compelling business story using what/so what/now what framework
- Develop a deep understanding of category targets, category and retail landscape, and path to purchase behaviors
- Build strong relationships and collaboration with key stakeholders across sales, marketing, vendor partners, and broader consumer insights team.
- Work with Managers to prioritize and deliver on key projects
- Manage projects within approved budget
REQUIREMENTS AND MINIMUM EDUCATION LEVEL:
B.A./B.S. in analytics, data science, marketing, economics, statistics, business administration or related discipline
EXPERIENCE:
- 3+ years of proven experience in data analysis, data science, or marketing research
- Proficiency in data visualization tools Tableau, or Power BI
- Knowledge of SQL and relational databases
- Experience in programming languages like Python or R
- Passionate about helping businesses drive strategy and make a difference
- Understanding of AI algorithms is a plus
- Strong experience in working with and leveraging syndicated market data and tools (e.g. Circana, NielsenIQ, Numerator, 84.51, Luminate) is a plus
- Consumer packaged goods industry experience a plus
- Hands-on experience across an array of custom quantitative and qualitative research methodologies a plus.
SKILLS:
- Strong analytical, creative problem-solving and decision-making skills
- Strong interpersonal, collaboration, communication, and storytelling skills
- Business Problem Solving – Diagnosis and framing the problem, business knowledge and acumen, recommendation development
- Influence – Active listening, negotiation, persuasion, and courage
- Self-Development – Seeking opportunities to self-educate proactively (new methodologies and techniques, business acumen, and general research and business news)
- Insight Generation – Inductive reasoning, creativity, risk tolerance, and business judgement
352628
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.
The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.
This position is not eligible for Visa Sponsorship.
Review our applicant privacy notice before applying at https://www.nestlejobs.com/privacy.
Job Requisition: 352628
Foods you love. Brands you trust. And a career that empowers you to grow.
At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives.
Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.
This position is not eligible for Visa Sponsorship.
POSITION SUMMARY:
As a Shopper Insights Analyst, you will manage one of Nestle’s Divisions consulting under the guidance of a Shopper Insights Manager. Leveraging a variety of data sources, both syndicated and custom, you will lead the data analysis, data synthesis, and discovery of category, shopper, and competitive high-impact insights to identify and drive key brand strategies and opportunities that win in the marketplace.
PRIMARY RESPONSIBILITIES
- Work with key stakeholders to identify key learning needs/gaps then frame, design, analyze studies with vendor partners to help teams understand the shopper’s POV
- Influence brand decisions and help brands understand what is happening in the marketplace by creating insights through syndicated research/market data, (e.g. NielsenIQ, Circana POS; NielsenIQ, Circana, Numerator panel data) as well as primary / custom research (qualitative and quantitative studies) that drive understanding of ‘why behind the what’
- Collect, clean, analyze, and present data that inform decision-making
- Conduct exploratory data analysis to identify patterns and trends
- Synthesize and analyze various data sources to create compelling business story using what/so what/now what framework
- Develop a deep understanding of category targets, category and retail landscape, and path to purchase behaviors
- Build strong relationships and collaboration with key stakeholders across sales, marketing, vendor partners, and broader consumer insights team.
- Work with Managers to prioritize and deliver on key projects
- Manage projects within approved budget
REQUIREMENTS AND MINIMUM EDUCATION LEVEL:
B.A./B.S. in analytics, data science, marketing, economics, statistics, business administration or related discipline
EXPERIENCE:
- 3+ years of proven experience in data analysis, data science, or marketing research
- Proficiency in data visualization tools Tableau, or Power BI
- Knowledge of SQL and relational databases
- Experience in programming languages like Python or R
- Passionate about helping businesses drive strategy and make a difference
- Understanding of AI algorithms is a plus
- Strong experience in working with and leveraging syndicated market data and tools (e.g. Circana, NielsenIQ, Numerator, 84.51, Luminate) is a plus
- Consumer packaged goods industry experience a plus
- Hands-on experience across an array of custom quantitative and qualitative research methodologies a plus.
SKILLS:
- Strong analytical, creative problem-solving and decision-making skills
- Strong interpersonal, collaboration, communication, and storytelling skills
- Business Problem Solving – Diagnosis and framing the problem, business knowledge and acumen, recommendation development
- Influence – Active listening, negotiation, persuasion, and courage
- Self-Development – Seeking opportunities to self-educate proactively (new methodologies and techniques, business acumen, and general research and business news)
- Insight Generation – Inductive reasoning, creativity, risk tolerance, and business judgement
352628
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.
The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.
This position is not eligible for Visa Sponsorship.
Review our applicant privacy notice before applying at https://www.nestlejobs.com/privacy.
Job Requisition: 352628
Solon, OH, US, 44139
Solon, OH, US, 44139
Nearest Major Market: Cleveland