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Senior Brand Manager

Senior Brand Manager

We are looking for a Senior Brand Manager responsible for developing and executing the marketing strategy for the Enteral Nutrition portfolio. The ideal candidate has experience working with products used in the hospital market, understands clinical pathways, the needs of HCPs, and the specifics of nutritional therapy 

This role combines strategic category management with hands‑on cooperation with Medical, Sales, and key clinical stakeholders.


Key Responsibilities

  • Monitor market dynamics, clinical trends, and therapeutic practices in the enteral nutrition segment, with a strong focus on the hospital market.
  • Develop and implement marketing strategies and activation plans for the EN portfolio
  • Prepare market analyses, business cases, and recommendations for innovations.
  • Collaborate closely with the sales team on initiatives targeting hospitals, specialist departments, and key KOLs.
  • Co-create educational materials and HCP‑facing communication aligned with ESPEN guidelines and local clinical practice in cooperation with medical affairs.
  • Adapt global initiatives to local requirements and manage the marketing budget effectively.

Ideal Candidate Profile

  • University degree (medical/nutritional sciences, or related fields).
  • Experience in brand marketing within healthcare, CHC, Medical Nutrition, or related categories.
  • Practical experience in the hospital market — ideally managing clinically used products or collaborating with HCPs.
  • Ability to interpret clinical and market data and translate insights into marketing actions.
  • Strong strategic and commercial mindset, independence, and agility in daily work.
  • Very good communication in English.

What We Offer

  • Employment contract with stable working conditions.
  • Comprehensive benefits package (medical care, insurance, PPE, Multisport, social fund).
  • Opportunity to work with an advanced clinical portfolio and have real impact on category development.
  • Supportive work culture and collaboration with experts in Medical Nutrition.

 

We are looking for a Senior Brand Manager responsible for developing and executing the marketing strategy for the Enteral Nutrition portfolio. The ideal candidate has experience working with products used in the hospital market, understands clinical pathways, the needs of HCPs, and the specifics of nutritional therapy 

This role combines strategic category management with hands‑on cooperation with Medical, Sales, and key clinical stakeholders.


Key Responsibilities

  • Monitor market dynamics, clinical trends, and therapeutic practices in the enteral nutrition segment, with a strong focus on the hospital market.
  • Develop and implement marketing strategies and activation plans for the EN portfolio
  • Prepare market analyses, business cases, and recommendations for innovations.
  • Collaborate closely with the sales team on initiatives targeting hospitals, specialist departments, and key KOLs.
  • Co-create educational materials and HCP‑facing communication aligned with ESPEN guidelines and local clinical practice in cooperation with medical affairs.
  • Adapt global initiatives to local requirements and manage the marketing budget effectively.

Ideal Candidate Profile

  • University degree (medical/nutritional sciences, or related fields).
  • Experience in brand marketing within healthcare, CHC, Medical Nutrition, or related categories.
  • Practical experience in the hospital market — ideally managing clinically used products or collaborating with HCPs.
  • Ability to interpret clinical and market data and translate insights into marketing actions.
  • Strong strategic and commercial mindset, independence, and agility in daily work.
  • Very good communication in English.

What We Offer

  • Employment contract with stable working conditions.
  • Comprehensive benefits package (medical care, insurance, PPE, Multisport, social fund).
  • Opportunity to work with an advanced clinical portfolio and have real impact on category development.
  • Supportive work culture and collaboration with experts in Medical Nutrition.

 

Warszawa, PL

Warszawa, PL

Apply now »